Your privacy matters at c444. This Privacy Policy explains in plain language exactly what personal data c444 collects from Pakistani players, why it is collected, how it is used, who it may be shared with and what rights you have over your own information. Please read this document carefully before registering or using any c444 service.
This Privacy Policy applies to c444, the online gaming and sports betting platform accessible at c444.link. When this document refers to "c444", "we", "us" or "our", it refers to the operator of the c444 platform. When it refers to "you" or "your", it refers to any registered or visiting user of c444.
c444 is the data controller for all personal information collected through the platform. This means c444 determines the purposes and means of processing your personal data and is responsible for handling it in accordance with this Privacy Policy.
c444 is designed and operated specifically for Pakistani players. All data processing activities described in this policy are conducted with Pakistani users and applicable data protection obligations in mind. If you have any questions about data processing at c444, you can reach the team directly at support@c444.link at any time.
c444 collects personal data through several channels — information you provide directly when registering or using the platform, information generated automatically through your use of the platform, and information received from third parties such as payment processors and identity verification providers.
c444 uses the personal data it collects for the following specific purposes. Each purpose is linked to a legal basis, which is described in Section 4 of this policy.
| Purpose | Data Used | Legal Basis |
|---|---|---|
| Creating and managing your c444 account | Registration data, identity verification | Contract performance |
| Processing deposits and withdrawals in PKR | Payment data, account balance | Contract performance |
| Verifying age and identity (18+ compliance) | Date of birth, identity documents | Legal obligation |
| Detecting and preventing fraud and money laundering | Payment data, device data, behavioural patterns | Legal obligation & legitimate interest |
| Providing customer support in English and Urdu | Account data, support communications | Contract performance |
| Sending account notifications (deposits, withdrawals, security alerts) | Email, mobile number | Contract performance |
| Sending promotional communications (with your consent) | Email, mobile number | Consent |
| Responsible gaming monitoring and intervention | Betting history, session data, deposit patterns | Legal obligation & legitimate interest |
| Platform improvement and analytics | Behavioural data, technical data (anonymised) | Legitimate interest |
| Complying with applicable laws and regulations | All data categories as required | Legal obligation |
c444 does not use your personal data for automated decision-making that produces legal or similarly significant effects without human review. Where automated systems flag an account for fraud or responsible gaming concerns, those flags are reviewed by a member of the c444 team before any action affecting your account is taken.
c444 processes personal data under the following legal bases, depending on the specific purpose:
c444 does not sell your personal data to any third party. This is an absolute commitment, not a conditional one. Your information is never traded, rented or sold for commercial marketing purposes to any company inside or outside Pakistan.
c444 shares personal data with third parties only in the following strictly limited circumstances:
c444 works with third-party service providers who process data on behalf of c444 under contractual data processing agreements. These providers are required to use data only for the purpose c444 has specified and to maintain appropriate security standards. This category includes:
c444 will disclose personal data to law enforcement agencies, regulatory authorities or courts where required to do so by applicable law or a valid legal process. c444 will inform you of such disclosures where legally permitted to do so.
If c444 undergoes a merger, acquisition or sale of all or part of its business assets, personal data held on player accounts may form part of the transferred assets. You will be notified of any such transfer and the privacy implications before it takes effect.
c444 takes the security of financial data particularly seriously given that all transactions involve Pakistani Rupees and are processed through local payment infrastructure that Pakistani players rely on for everyday financial activity.
When you make a deposit or withdrawal on c444, the following data is processed:
c444 does not store full payment credentials. Complete card numbers, CVV codes, full mobile wallet account credentials or online banking login details are never transmitted to or stored by c444. Payment processing is handled directly by certified payment service providers whose infrastructure meets applicable security standards. c444 receives only the confirmation data described above once a transaction is completed.
Financial transaction records are retained for a minimum of five years in accordance with anti-money laundering record-keeping requirements. These records may be provided to relevant authorities in response to a lawful request during this retention period.
c444 uses cookies and similar tracking technologies to operate the platform effectively, maintain your login session, personalise your experience and analyse how Pakistani players use the platform so we can improve it continuously.
These cookies are strictly necessary for c444 to function. They maintain your login session, store your language and currency preferences and enable security features. The platform cannot function properly without these cookies and they cannot be disabled without logging out.
c444 uses analytics cookies to understand how players navigate the platform — which pages are visited most, where users encounter difficulties and which features drive the most engagement. This data is collected in aggregated, anonymised form and is used exclusively for platform improvement. You may opt out of analytics cookies through the c444 cookie preference centre.
These cookies remember your platform preferences — such as your preferred game category, display settings and recently visited sections — so c444 can personalise your experience without requiring you to reconfigure settings on every visit.
c444 may use marketing cookies to show you relevant promotional content about c444 features on third-party platforms. These cookies are only activated with your consent and can be disabled through the cookie preference centre or your browser settings at any time.
c444 implements a layered set of technical and organisational security measures to protect personal data against unauthorised access, disclosure, alteration or destruction.
In the event of a data security incident that affects your personal data, c444 will notify affected players via their registered email address within 72 hours of becoming aware of the incident, in accordance with applicable notification obligations.
c444 retains personal data only for as long as is necessary for the purpose for which it was collected, or as required by applicable legal obligations. The following general retention periods apply:
| Data Category | Retention Period | Reason |
|---|---|---|
| Account registration data | Duration of active account + 5 years after closure | Legal obligation (AML record-keeping) |
| Financial transaction records | Minimum 5 years from transaction date | Legal obligation (AML & financial records) |
| Identity verification records | Duration of active account + 5 years | Legal obligation |
| Betting and gaming history | Duration of active account + 2 years | Dispute resolution & responsible gaming |
| Customer support communications | 3 years from last contact | Dispute resolution & quality improvement |
| Technical and device logs | 12 months rolling | Fraud detection & security monitoring |
| Marketing consent records | Until consent is withdrawn + 1 year | Compliance evidence |
When data is no longer required to be retained, c444 securely deletes or anonymises it so that it can no longer be associated with any individual player. Deletion requests from players are processed within 30 days, subject to c444's legal retention obligations which may override deletion requests for certain data categories.
As a c444 player you have the following rights in relation to your personal data. To exercise any of these rights, contact c444 support at support@c444.link with "Data Rights Request" in the subject line. c444 will respond within 24 hours and complete your request within 30 days.
Request a copy of all personal data c444 holds about you, including how it is used and with whom it has been shared.
Request correction of any inaccurate or incomplete personal data held on your c444 account.
Request deletion of your personal data where c444 no longer has a lawful basis for retaining it, subject to legal retention obligations.
Request that c444 restricts processing of your data in certain circumstances — for example, while a data accuracy dispute is resolved.
Request your personal data in a structured, machine-readable format that you can transfer to another service provider.
Withdraw marketing consent at any time through account settings or by emailing c444 support. Withdrawal does not affect processing already carried out.
c444 is strictly an 18+ platform. The collection or processing of personal data from any person under the age of 18 is not permitted and no services are directed at or intended for persons under 18 years of age. Age verification checks are performed on all new registrations before any account is activated.
If c444 becomes aware that personal data has been collected from a person under the age of 18, that data will be deleted immediately and the associated account will be permanently closed. If you are a parent or guardian and believe that your child under 18 years of age has registered at c444, please contact c444 support at support@c444.link immediately and the account will be investigated and closed as a priority.
The c444 platform may contain references to third-party payment services (such as Easypaisa and JazzCash) which operate under their own privacy policies. When you interact with these services — for example, when you open the Easypaisa app to complete a deposit — you are subject to their privacy practices, not c444's. c444 is not responsible for the privacy practices of any third-party service provider's own customer-facing platforms.
c444 does not link to external websites from within the platform beyond what is necessary for payment processing. Players should always verify that they are accessing c444 through the correct domain — c444.link — and exercise caution with any links received through unofficial channels claiming to be from c444.
c444 reviews and updates this Privacy Policy periodically to reflect changes in platform practices, applicable laws or third-party service arrangements. When material changes are made, c444 will notify registered players via their registered email address before the changes take effect. The date of the most recent update is shown at the top of this page.
If you continue using c444 after a Privacy Policy update takes effect, your continued use constitutes acceptance of the updated policy. If you do not agree with the updated policy, you should close your account by contacting c444 support before the effective date of the change. Your account balance will be returned to your withdrawal method after standard processing.
c444 recommends reviewing this Privacy Policy periodically to stay informed about how your data is handled. The most current version is always available at c444.link/privacy-policy.
If you have any questions about this Privacy Policy, wish to exercise any of your data rights, want to withdraw marketing consent or have any concern about how c444 handles your personal information, please get in touch through any of the channels below. All privacy enquiries are handled with strict confidentiality.
support@c444.link — use subject line "Privacy Query" or "Data Rights Request"
Available 24/7 from within the c444 platform after logging in to your account
c444 targets initial acknowledgement of all privacy queries within 24 hours and full response within 30 days
Privacy queries can be submitted and will be answered in both English and Urdu
The specific, concrete ways c444 protects your personal data — not abstract promises, but real practices in place on the platform right now.
c444 has never sold player data to a third party for marketing and never will. Your personal information is used exclusively to operate your c444 account and comply with legal obligations — nothing else.
Every data exchange between your device and c444's servers is protected by the same 256-bit SSL encryption standard used by Pakistan's major banks. Your account credentials and payment information travel securely at all times.
c444 never stores your complete card numbers, CVV codes or mobile wallet passwords. Payment processing is handled by certified providers. c444 receives only transaction confirmation references — never your raw payment credentials.
When c444's automated systems flag an account for fraud or responsible gaming reasons, a real team member reviews the flag before any account action is taken. No automated system makes binding decisions about your account without human oversight.
You can submit any data rights request — access, correction, deletion, portability — in Urdu and receive a full response in Urdu. c444 makes data rights genuinely accessible to all Pakistani players, not just English speakers.
c444 commits to completing all data rights requests — access, correction, deletion — within 30 days of receipt. Complex requests receive an interim update within 10 days so you always know where your request stands.
c444 handles your personal data with the same care and respect you deserve from any financial or entertainment service operating in Pakistan. Register today and experience a platform built with Pakistani players' trust at its core.
18+ only. Please gamble responsibly. Full Terms and Conditions apply.